Leveraging Diversity for market success represents a huge – and largely untapped – potential. Linking the value of differences to both your customer base and your brand and hence selling proposition can be powerful. But what if the product strategy fails in the first place? Two current examples from Germany/Switzerland and France.
Große Fachkonferenzen entfalten große Anziehungskraft. Entsprechend vielfältig stellt sich die Teilnehmerschaft dar und dieser Erfolg bringt Herausforderungen mit sich: Ein Programm mit starken Inspirationen und konkretem Praxisnutzen zu bieten. Lesen Sie einen Bericht mit weiterführenden Links.
Showing a few different characters in your advertisements is a simple way to leverage Diversity for business. Arguably, it’s too simple nowadays when diversity is a default state of many crowds. A new Levi’s® ad manages to capture and convey the spirit of D&I with a new quality.
While for some, D&I still feels like a new (ad)venture, others have already witnessed 20+ years of development in the field. One of the leading D&I magazines presents ten critical expert analyses including learnings and recommendations.
The dynamics of fun parks are based on physical challenge and all kinds of visual or auditive impressions. Did you ever think about how people with a disability can enjoy the rides? Now, you can even try it.
Als Familienunternehmen mit knapp 10.000 Beschäftigten betreibt die Prettly Group fünf Geschäftsbereiche. Automotive, Appliance Solutions, Electronics, Energy und ProSys. Aktuell widmet sich das interne Mitarbeitermagazin dem Thema Diversity. Das zugehörige Experteninterview mit Diversity-Papst Michael Stuber gibt es hier online.
18 British blue chip corporations form the second largest National subsample of 75 of Europe’s largest companies. The country also has a long tradition in non-discrimination. Does that mean that UK firms are D&I leaders, compared to other Europeans?
The financial sector constitutes the largest Industry cluster when analysing blue-chip companies in Europe. Does the economic strength translate into D&I leadership or will questions over ethics be confirmed? A comparative summary of results
ENEL’s current issue of their corporate magazine is dedicated to how to create value for business by fostering diversity inside corporations. The company describes itself as a laboratory of diversity.
For many years, Diversity managers in traditional sectors admired high-tech companies for their cool HR and D&I programmes. More recently, the D&I community has started to frown over negative headlines from some ‘cool’ businesses. A closer look at Apple, Google and Facebook.
