PwC’s ’10 Minutes on Managing Diversity’

PricewaterhouseCoopers newly released “10 Minutes on Managing Diversity” provides insight into how organizations can best create, develop and maintain the diversity of their talent base. PwC recently convened a Diversity Leadership Forum, in which more than 700 business leaders participated in a discussion about strengthening diversity efforts during challenging economic times. What emerged was a consensus that those organizations that cultivate cultural dexterity within their organizations now will be best equipped to weather today’s many challenges and in turn will emerge with a competitive advantage when the economy recovers. “Bad times don’t last; good people do,” said Reggie Butler, a managing director with PwC’s Cultural Transformation Services practice. “Demographic trends will continue regardless of the economic environment and companies that do not prepare today will be less competitive tomorrow.”
Navigating today’s economy and anticipating the opportunities of tomorrow require an expanded way of thinking, according to PwC. The “10 Minutes” piece states that “cognitive diversity” – the ability to approach a given problem from many different perspectives in drastically different ways – is vital for companies striving to manage change or weather a crisis with creativity and agility. PwC suggests leading companies can effectively create an environment that provides systematic opportunities equally to all employees. “As companies look to do more with less and reassess approaches to talent management, workforce capitalization becomes critical,” added Butler. “The creation of an inclusive culture that encourages productivity, creativity and loyalty — and that will attract tomorrow’s scarce talent — will not happen overnight.”