Gen Y2: Managing and Developing Young Professionals

In ‘The Guide to Managing and Developing Young Professionals’, what Gen Y (or Millenials) want from the workplace is assessed and presented along with best practices on how to recruit, manage and develop young professionals. This survey of over 2,300 respondents helps identify the most important aspects of a job for individuals of different generational backgrounds and fields of work. Four areas are covered in-depth, including recuitment, rentention, management and development.
Many relevant key findings are discussed and highlights that what Gen Y wants more than any previous generation is a good work environment. This includes the ability to make friends at work, receive constructive feedback and have a fair boss. In addition, common myths about the generation were defied. For example, contrary to the popular belief that money is less important to Gen Y than other elements of the job, the study found that money motivates Gen Y more than any other factor. In addition, there is a common misperception that Gen Y craves challenge, innovation and other creative qualities of a job. However, ‘Baby Boomers’ actually demonstrated a stronger interest in “Challenging and Innovative Work” than any other generation. Revealing many key insights about the newest generation of talent, this guide provides a data-driven, comprehensive and practical analysis of intergenerational workplaces.